The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Five charts on what issues Americans feel are the primary issues facing the country
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Credit Crunch has Americans Cutting Back on Lottery Spending
The war between national brands and private label brands is heating up.
Many Worry that Ethanol Subsidies Lead to Higher Food Prices
New brand research tool receives the "2009 Innovation Award"
Ipsos Understanding UnLtd. Launches New QualSpace(TM) Research Solution
However, Dire Predictions are Down and Optimism is Up
When on Vacation, Americans Are Most Likely to Want Rachel Ray to Be the Celebrity Chef in the Kitchen