The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Consumer sentiment just dropped from a near record-high to its lowest level in eight years
This is the first project to come out of the World Economic Forum’s Covid-19 Action Platform with support from the World Health Organisation. Purpose of the collaboration is to support governments to help flatten the Covid-19 curve and minimise social and economic slowdown.
Trump’s approval rating has received a small boost; Americans are increasingly concerned with healthcare and the economy
New Newsy/Ipsos poll shows a call for federal government to take drastic economic, safety measures as more Americans are staying home, watching the news & facing money loss
Coronavirus crisis seen as threatening to both health and finances.
Early signals from social media tracking and public polling does not portend good news on jobs.
While most are increasing use of hygiene or cleaning products due to the outbreak, some report no change to their hygiene habits.