The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Findings of a new Ipsos poll offered exclusively to Axios on the importance of anti-smoking campaigns and whether Americans feel these campaigns should be strengthened or weakened
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Below are five charts on how Americans have become more tolerant, but polarized and how brands can navigate these waters.
About one in ten Republicans say they will not vote for Trump with a felony conviction
26 June 2024
Time
10amPT/1pmET
25 June 2024
Our new survey across 26 countries finds gender, generational and geographical divides on everything from same-sex marriage to brands supporting the community
Biden and Trump are tied among registered voters, many Americans express concern over violence after the election.
Below are five charts on where Americans get their news, how Americans differ by their preferred news source, and how this contributes to different understandings of reality