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Teens Welcome Parents' Increasing Openness about Their Past Experiences with Alcohol or Drugs
Study Suggests Parents' Honesty Inspires Teens to Act More Responsibly
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New Advertising Research Solution Assesses `Connection' Between Consumers and Brand Messages
Ipsos ASI Launches Next*Connect Research Solution; Ensures Advertising Investments Deliver Even In Toughest of Times
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A Check-up on the Habits and Values of North America's Young Adults (Part 2)
Leisure and Media Habits of 18-34 Year-olds Highlight Cultural Similarities, Differences of U.S. and Canada
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Women Are Most Likely to Report that What Was Most Lacking in their Last Car Buying Experience Was a Quick and Easy Transaction and a Fair Trade-in Value
Other Major Grievances Pertain to Salesperson's Trustworthiness and Price's Fairness
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A Check-up on the Habits and Values of North America's Young Adults (Part 1)
Lifestyles and Values among 18-34 Year-olds Differ When Crossing the 49th Parallel