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Ontarians are Concerned About Future of Their Health Care System
Most (91%) Want Province to Ensure Every Resident has a Family Doctor
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Ipsos launches Creative|Spark AI, an ad testing solution generating actionable insights within minutes
Creative|Spark AI leverages the combined power of human intelligence and artificial intelligence to boost creative effectiveness.
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Ipsos Awards Top Honours for Financial Services Excellence in Canada
Ipsos Announces Winners of 2024 Financial Service Excellence Awards
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AI in Advertising Research
Read how AI ad evaluation tools can be more connected to human creativity, used more widely in advertising research, and in turn, help brands to get to more effective advertising.
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Two thirds of Canadians say the federal government’s mandate imposing that all new cars sold in the country must be electric by 2035 is unrealistic
Seven in ten Canadians are concerned about the negative impact on jobs of the roughly $150 billion in energy projects that have been cancelled due to regulatory delays and hurdles.
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Excuses, Excuses: Three in Four (75%) say their Friends Have Cancelled Plans on Them
Many Cancellers (48%) Admit to at least Partially Fabricating Excuses to Get out of Plans
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Canadians Need to Hit the Books! - Fewer than One in Five (18%) Canadians Score a Passing Grade in a Quiz About Their Country’s History
Many Lack Familiarity Regarding the Achievements of Famous Canadians
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Customer Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.