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Budget Constraints Keep Canadians Homebound This Holiday Season
Financial Strains Affect Holiday Travel Plans
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Ipsos Predictions Survey 2025: Positivity about how this year has gone highest since before the pandemic
The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.
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Most Americans view Canada favourably
Politico Canada/Ipsos polling finds most Americans also view Canada as a key ally and important economic partner
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Ontarians are Concerned About Future of Their Health Care System
Most (91%) Want Province to Ensure Every Resident has a Family Doctor
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AI in Advertising Research
Read how AI ad evaluation tools can be more connected to human creativity, used more widely in advertising research, and in turn, help brands to get to more effective advertising.
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Two thirds of Canadians say the federal government’s mandate imposing that all new cars sold in the country must be electric by 2035 is unrealistic
Seven in ten Canadians are concerned about the negative impact on jobs of the roughly $150 billion in energy projects that have been cancelled due to regulatory delays and hurdles.
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Excuses, Excuses: Three in Four (75%) say their Friends Have Cancelled Plans on Them
Many Cancellers (48%) Admit to at least Partially Fabricating Excuses to Get out of Plans
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Customer Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.