The Ipsos Almanac
INTELLIGENCE: Strategic Social Media Listening
Download the latest presentation on strategic social media listening as presented at our webinar on 12 September 2012.
The Monarchy & The British: Listening In
The story we tell in this paper uses social listening to provide a snapshot of how the British public experienced two very unusual weekends: The 2011 Royal Wedding and 2012 Diamond Jubilee.
Taking Healthcare Market Research into the New Normal
Read this whitepaper to learn how Ipsos Healthcare managed a physician panel for a medical devices manufacturer, offering the client many benefits including improved engagement.
Tech Tracker September 2012
Tech tracker is a quarterly, GB nationally representative survey which measures the emerging trends and developments in technology.
Public Opinion and the Environment
This presentation provided an overview of the public opinion on the environment.
InteracTVity
The rise of social media has made watching television a social activity for many people. MediaCT investigates how this interactivity has influenced viewing behaviour as well as how it has been used to engage with viewers by the media.
Thinking Reputation - August 2012
The Ipsos Reputation Centre has published the latest edition of Thinking Reputation. This edition includes views and updates on our latest research findings.
Public perceptions of harm and offence in UK advertising
The ASA commissioned Ipsos to conduct research into the public's views on what is harmful or offensive in UK advertising.
Making Sense... of Britain
Welcome to the first Ipsos Marketing newsletter which in this edition brings together our latest research and insights into Britain and Britishness.
Britain 2012
Our new paper draws upon survey data and other sources to answer these questions and explain who we are and to discuss British perspectives, strengths and weaknesses.