The Ipsos Almanac

Ipsos and Energy Saving Trust's work to develop and test the delivery of energy efficiency advice during smart meter installations ahead of the 2020 Smart Meter Rollout.

In this Ipsos Marketing paper, we explore a new approach to decision-making which is based on a technology-enabled, phased research approach that delivers deep consumer insights that will fuel brand growth.

Roger Sant of Ipsos Loyalty discusses how to create a framework for assessing customers' emotional attachment to a brand and the value of this emotional attachment.

This publication examines the state of health at both a national and global level, drawing together some of the research carried out by our Ipsos colleagues in 30 countries and across five continents.

Ipsos were commissioned by the Department of Health to undertake an independent evaluation of the Overseas Visitor and Migrant NHS Cost Recovery Programme between 2014 and 2016.

Can radio survive during a time when increased connection speeds, low cost data bundles and unlimited free access has resulted in the explosion in popularity of streaming services?

Ipsos's Research Highlights for January 2017 includes a public split on Brexit, gender equality and most people believe their country's society is broken.

This is the third wave of Public Health England's public opinion research, conducted by Ipsos, following previous waves in 2015, 2014, and a baseline wave in 2013/2014.

Do media planners and buyers see the world as others do, and does it affect the decisions they make? In this thought piece Ipsos Connect separates myth from reality by investigating the 'perils of perception.'

This book by authors including Ipsos polling experts, offers a unique exploration of the 2015 General Election from the perspectives of those most intimately involved as strategists, journalists and analysts.