MORI Financial Services Mood of the Nation Index
Ten years, ago, in April 1993, MORI began combining monthly measurements of general pessimism about the future state of the national economy, fear of redundancy among those in work and the level of unemployment, to calculate what we initially called the MORI Misery Index. After having a little fun discovering that (inevitably) the Scots were more miserable than the rest of us, it was eventually rechristened under its current name of the MORI Financial Services Mood of the Nation index. Still indexed on the findings of the first survey, April 1993=100 (with an index higher than 100 meaning that the public is less pessimistic than in 1993 and lower than 100 more pessimistic), it charts a fascinating monthly picture of the peaks and troughs of the public mood over the last decade.