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Navigating Through Turbulence
The golden rule of reputation? It’s never built in isolation—context is everything, and it’s more turbulent than ever.
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Pulse Check - April 2025
Reform UK: local elections, big test.
Stay informed on the latest shifts in public opinion and political sentiment. Pulse Check delivers key insights from Ipsos' data on politics and public services to help you navigate the evolving landscape. -
Pulse Check - Tariff Special - April 2025
Stay informed on the latest shifts in public opinion and political sentiment. Pulse Check delivers key insights from Ipsos' data on politics and public services to help you navigate the evolving landscape.
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“The NHS is broken but it’s not beaten”: Public opinion on A&E wait times
An Ipsos poll reveals concerns about the availability of beds in local A&E’s and how this impacts behaviour to seek care.
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Trust or bust: Realising the UK's AI ambitions
There is one essential factor that must underpin all the UK government's efforts in order for the UK to succeed in its AI ambitions: trust.
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Using a Discrete Choice Experiment to understand the public’s decision-making around arranging and paying for residential care
In 2023, Ipsos conducted research on behalf of the Department of Health and Social Care (DHSC) to explore how likely those expected to self-fund any necessary future residential care would be to involve their local authority in arranging the care and the factors influencing their decisions.
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Beyond the waiting room: How local context shapes GP experience
Understanding patient experience is an important element of providing high quality health care, and can lead to more positive outcomes and experiences for patients and staff.
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Using Mystery Shopping to proactively measure staff engagement with Consumer Duty
Why Mystery Shopping is a key element of the research toolkit to assess customer interactions and drive improvements.
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Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Decoding the European Mobile Wallet Evolution
The prevalence of Mobile Wallets has risen exponentially over the last two years, stemming from the rapid growth of smart-phones, technological advancements in payment acceptance, government initiatives to support a more cashless society and consumer desire for convenience and speed.