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Different Worlds - The New Consumers
The end of summer: our summer business review brings together all our recent thought pieces, with an introduction by Chief Executive Ben Page.
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Social Media - The Corporate Challenge
Milorad Ajder comments on how companies are still lost when it comes to social media.
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Understanding Society - May 2011
One year after the election of the Coalition government, Ipsos's latest Understanding Society explores the implications for local public services.
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Reputation Council Insight and Ideas May 2011
This report draws together findings from our fourth sitting of the Reputation Council and delves into the growing phenomenon of social media: we discuss the escalation of this communications medium and also the direct changes to communication planning and strategy being made as a result of social media insights.
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Explaining Cameron's Coalition
Explaining Cameron's Coalition is a detailed analysis of the May 2010 election and the first year of the Coalition. It is the fourth in a series of books to examine elections from the standpoint from the people.
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Political Communication in Britain
Political Communication in Britain provides unique insights into the UK General Election of 2010 from those who fought, reported and polled the campaign.
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Examining the Safety of Children Online Across Europe
The EU Kids Online Project based at the London School of Economics and Political Science launch their report today detailing new and important evidence about children's exposure to and experience of risks on the internet. The report is based on a survey conducted by Ipsos among over 23,000 children and parents across Europe.
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Public trust and confidence in charities
A recent survey conducted by Ipsos on behalf of the Charity Commission finds that although overall trust and confidence in charities remains in line with 2008, the proportion of people reporting high levels of trust and confidence in charities has increased from 36% to 41%.
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Reputation Council Insight and Ideas Autumn 2009
Ipsos's Reputation Centre has assembled some of Europe's most senior corporate communicators to
form the Reputation Council. As one of its members, you will appreciate that collectively the Council brings
unparalleled levels of communications expertise, and through our regular feedback sessions you provide
us with insight on a wide range of reputation issues both within the corporate environment and in the wider
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core Summer 09 - Brand Influencers
Whether you see them as mavens or connectors, or simply as opinion leaders, there is little doubt that a small but influential group of consumers can have a disproportionate effect on the reputation and success of companies and brands.