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Two in three people believe there is plenty society can do to end homelessness
New research for The Royal Foundation of The Prince and Princess of Wales shows that the public will need convincing that homelessness can be ended but share Homewards’ ambition to take more and better action to end it.
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Eight in ten Britons are dissatisfied with how the government is running the country
80% are dissatisfied with how the government is running the country.
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4 in 5 describe the state of the British economy as “poor” – with 2 in 5 expecting it to get worse in 2024
A new Ipsos poll reveals that 61% think the UK is currently experiencing an economic recession
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Economic concerns remain the most important issues facing Britons
Inflation and the economy remain top concerns for Britons according to the June 2023 Ipsos Issues Index
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Half of renters/mortgage holders have seen their housing payments increase in the last 3 months
New Ipsos polling shows a big rise in the number of people who have seen their mortgage or rent increase - up from a third (33%) in January.
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Asking the UK their Gender: Inclusive survey design
As attitudes in society shift, Ipsos has undergone an extensive cognitive study to design a new standard question for asking gender in our surveys.
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Be Distinctive. Everywhere.
New report from Ipsos and Jones Knowles Ritchie unpacks the importance of brand distinctiveness in today's world.
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Changing the narrative: celebrating the diversity, courage and resilience of refugees
Trinh Tu, UK Managing Director of Public Affairs, reflects on her experience as a refugee this World Refugee Day.
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World Refugee Day 2023: Despite a decline in support for refugees since 2022, support for the principle of refuge remains high
New global research by Ipsos reveals that on average three in four adults support the principle of giving refuge to people escaping war or persecution.
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Conversations with AI: How generative AI and qualitative research will benefit each other
Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.