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Social Media Conundrum
Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.
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How should the banking sector respond to the cost-of-living crisis?
With the British public increasingly anxious about the economy, we asked Business Journalists which sectors they felt were leading the way in supporting customers through the cost-of-living crisis and what the banking sector could do to support customers during this time.
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6 in 10 Britons now say King Charles III will do a good job as King
First Ipsos polling of attitudes towards the Royal Family and the new King following the passing of Queen Elizabeth II.
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Gen Z and the Metaverse
Ipsos partnered with Nokia to reach out to Gen Z in the UK, US, Korea, Brazil, and UAE – via the metaverse – in a first of a kind study. We discovered that engagement is high, social experience is critical and virtual identity has a key part to play.
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Despite around half of school leavers (54%) saying they have had education on climate change in the past year, confusion and misunderstanding prevail
New research from Ipsos, in partnership with The Royal Meteorological Society shows an opportunity for better climate education in schools in Great Britain.
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Sustainability and Advertising: Friends or foes?
How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
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The benefits of traineeships for young people during the pandemic
Research by Ipsos and the Institute for Employment Studies, using our innovative mobile app, highlights the role traineeships can play in restoring young people’s confidence after the pandemic and helping them prepare for work.
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Concern about cost of living, views on energy sources, and preferred date for IndyRef2: findings from new Ipsos Scotland polling
New findings from our polling among the Scottish public in the latest Political Pulse from Ipsos in Scotland.
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Introducing Synthesio’s trend discovery engine: Topic Modeling
Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!