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The Business of Regulation
ESG is driving intervention and nearly four-in-five Reputation Council members tell Ipsos that their business is more regulated now than it was five years ago.
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Social Media Conundrum
Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.
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Opinion split as to whether government spending on defence and the Armed Forces should be increased, decreased or stay the same
New polling by Ipsos shows British opinion is split as to whether or not more money should be spent on defence and the Armed Forces.
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How should the banking sector respond to the cost-of-living crisis?
With the British public increasingly anxious about the economy, we asked Business Journalists which sectors they felt were leading the way in supporting customers through the cost-of-living crisis and what the banking sector could do to support customers during this time.
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Gen Z and the Metaverse
Ipsos partnered with Nokia to reach out to Gen Z in the UK, US, Korea, Brazil, and UAE – via the metaverse – in a first of a kind study. We discovered that engagement is high, social experience is critical and virtual identity has a key part to play.
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Queen Elizabeth II 1926-2022
A big change since The Queen came to the throne is that there are now regular objective measurements of the popularity of the Monarch and the Monarchy, writes Dr. Roger Mortimore.
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Despite around half of school leavers (54%) saying they have had education on climate change in the past year, confusion and misunderstanding prevail
New research from Ipsos, in partnership with The Royal Meteorological Society shows an opportunity for better climate education in schools in Great Britain.
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Sustainability and Advertising: Friends or foes?
How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
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Nearly half of UK adults say they watched, followed online, or were involved in an event for the Birmingham 2022 Commonwealth Games
New research published by Ipsos for the Department for Digital, Culture, Media, and Sport (DCMS).
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Ipsos Research Highlights - August 2022
In our latest Ipsos Research Highlights we explore trust in politicians, whether British workers need to work harder and what makes the public proud to be British.