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Satisfaction with NHS services has declined further, with fewer people agreeing the NHS is providing a good service nationally and locally
The public think most aspects of the NHS have got worse over the past year, with pressures on NHS staff, waiting times for routine services and the wellbeing of NHS staff remaining the top three aspects of the NHS that the public think have got worse.
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Using Mystery Shopping to proactively measure staff engagement with Consumer Duty
Why Mystery Shopping is a key element of the research toolkit to assess customer interactions and drive improvements.
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The Next Generation of Luxury Shoppers: How Brands Can Embrace Change
New research, on behalf of Snapchat, explores shifting attitudes among young luxury buyers and the crucial role of technology in meeting their needs
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Keir Starmer enjoys net positive ratings, but concern about public services remains high
The latest Ipsos Political Monitor asks the public their views on the new government, Prime Minister Keir Starmer, and the state of public services in Britain.
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That’s a Nike ad?
Samira Brophy and Fernando Desouches, Director of New Macho, review Nike's new ad for The Drum and find two things to be missing: empathy and the brand.
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Three in four say Britain is divided, but public say problems are less serious than in the US
47% believe that British society is more in danger because of divisions between people with different political views than twenty years ago according to Ipsos polling.
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Britons more favourable towards Kamala Harris than Joe Biden or Donald Trump – but half believe Trump will win
Almost half of Britons think a Kamala Harris victory in the US 2024 Election would be most in UK’s national interest - up slightly from when we asked about Joe Biden in May according to a new Ipsos poll.
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How the voters voted
Our long term political and social trends have been collected over the last 30+ years and are unrivalled amongst polling organisations.
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How Britain voted in the 2024 election
As we have done for every general election since 1979, Ipsos has produced estimates of how the voters voted in the 2024 general election.
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Over a third of Brits think Starmer made the right decision to suspend 7 Labour MPs for voting against the official Labour position on the two-child benefit cap
A quarter (25%) of those polled by Ipsos believe Starmer made the wrong decision.