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Lockdown TV: Staying close to your audience
This article explores the key findings from our Lockdown TV study with Thinkbox to demonstrate the importance of staying close to your audience in order to deliver on their needs.
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Britons support paying more tax to fund public services – most popular being a new net wealth tax
Britons say they are prepared to pay more taxes themselves to fund public services, in the context of COVID-19 requiring high levels of government spending.
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Vulnerable Customers – What happens when the money runs out?
In this new paper, our financial services and social intelligence experts explain the type of knowledge and research necessary to fully understand and anticipate the needs of newly vulnerable financial services customers, and how search engine data can support that.
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New polling shows the financial and emotional impact of the Coronavirus pandemic
New polling by Ipsos for The Health Foundation shows that people from a black and minority ethnic background are more likely to report that the Coronavirus pandemic has had a negative impact on their income, and are more likely to report concerns about their mental wellbeing as a result of the pandemic.
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NATS Aviation Index 2020 - public attitudes towards aviation in the UK
There is increasing public pressure to reduce the impact of flying on the environment, according to Ipsos research conducted on behalf of air traffic service, NATS.
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Half of Britons support the aims of the Black Lives Matter movement
Support of the Black Lives Matter movement rises to three-quarters among people from ethnic minority groups according to an Ipsos survey for the Economist.
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Communicating Public Health: Conversations about the COVID-19 pandemic - Report 4
This, the fourth report of four for Future Care Capital from Ipsos, looks at some of the discussions about mental and physical health among social media users during the pandemic.
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Most Britons would abide by self-isolation rules
More certain to stay at home if they test positive for coronavirus themselves than if they are told to self-isolate because of close contact with another or arriving from another country according to our survey for the BBC.
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Ipsos Political Monitor – Most lack confidence Johnson will get a good deal for Britain from EU negotiations
Blame for a no-deal shared between UK Government and increasingly the EU according to our latest Political Monitor.
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Ipsos Political Monitor – Rishi Sunak has highest satisfaction ratings for a Chancellor since Denis Healey in 1978
Chancellor Rishi Sunak earns the highest job satisfaction ratings among the public since Labour's Dennis Healey in 1978 with a majority of Labour supporters (59%) also satisfied with him.