News & Events

Ipsos’ Brand America report explains the international impact of an American brand image

Being an American brand could come with challenges in international markets, according to Brand America 2025, a new 10-country survey from Ipsos.

One in five Americans want to know more about non-traditional forms of finance

Findings of a new DeFi Education Foundation study conducted by Ipsos

RBC CASH Index: U.S. consumer sentiment continues downward slide, according to RBC CASH Index

Declining expectations for the future drive drop in confidence

Peer-Reviewed Nutrition Journal Reports that U.S. Physicians and Nurses Widely Use and Recommend Dietary Supplements, Based on Ipsos Study

Study Shows Over 7 in 10 Physicians Use Supplements; Nearly 8 in 10 Recommend Supplements to Their Patients

American and British Consumers Are Highly Receptive to Smart Grid Technology Concept

Survey Shows that Many Asthma Sufferers Have Misconceptions about How to Control Their Condition

Two Thirds of Physicians Treating Asthma Believe Less Than 50% of Their Patients Take Their Daily Asthma Controller Medication as Instructed Misconceptions about Asthma Control Are Particularly Prevalent among Hispanics and African Americans

Global Consumer Citizens Weigh in As Group of Eight Wrap Up Meeting in L'Aquila, Italy

Mystery Shopping Experts Join Ipsos Loyalty to Bolster New Division

Mark E. Greene and Dolores Forget Leverage Extensive Experience to Deepen Ipsos Loyalty Mystery Shopping Offering in the U.S.

Asking Cool Questions: Using Online Custom Panels to Engage Teens in Marketing Research

Code RED: Relevance. Expensiveness. Differentiation. The Best Measures for Choosing High Potential Consumer Goods Concepts

The Best Measures for Choosing High Potential Consumer Goods Concepts