The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Findings of a new Ipsos poll offered exclusively to Axios on the importance of anti-smoking campaigns and whether Americans feel these campaigns should be strengthened or weakened
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
President's Approval Rating Remains Steady, but Congress' Plunges; Attitudes on Health Care Reform Have Become Entrenched
Few Take Their Taxes into Account When Facing Major Milestones; Many Do Not Realize the Impact These Events Can Have on Their Returns
But Men and Women Don't Agree On Whether Good Sleep (53% women; 38% men) or Good Sex (48% men; 32% women) is more Important to Them
Poll details high level of passion fans have for the sport and the great lengths they go to support their favorite team
Bruce Corner Joins Ipsos Loyalty's U.S. Team
