The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Below are five charts on how indicators like presidential approval and betting odds have (or haven’t) changed post-conviction
Most Americans are hopeful about their financial situation in the year to come, according to the Ipsos Consumer Tracker. But that optimism ends when it comes to their political future.
New NPR/Ipsos poll finds that most Americans support schools holding parents primarily accountable for their child(ren) missing school, regardless of their child’s age
09 July 2024
Time
10amPT/1pmET
16 July 2024
New ABC News / Ipsos poll finds that plurality of Americans agree with verdict
Below are five charts on how Americans have become more tolerant, but polarized and how brands can navigate these waters.
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