The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Below are five charts on where Americans stand on inflation
Credit Crunch has Americans Cutting Back on Lottery Spending
The war between national brands and private label brands is heating up.
Many Worry that Ethanol Subsidies Lead to Higher Food Prices
New brand research tool receives the "2009 Innovation Award"
Ipsos Understanding UnLtd. Launches New QualSpace(TM) Research Solution
However, Dire Predictions are Down and Optimism is Up