The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Americans Top International Survey List for Eating at Restaurants, On the Run, Alone, As Well As Getting Takeout
More Americans are fearful, less are optimistic now than right after the attacks reports an Orlando Sentinel survey conducted by Ipsos U.S. Express
The Ipsos National Index of Consumer Attitudes and Spending by Household
Topline Results Are Now Available
Leading Market Consultant Reveals Winning Strategies for Building Better Brands
Finding the answer is not so easy, reports Ipsos PharmTrends
