The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
11 December 2023
Time
10amPT/1pmET
Germany drops down to second after a six-year reign, while Canada remains in third place overall. The UK and US climb the ranks and place fourth and sixth, respectively.
People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.
Personalization, customization, and the desire for social interaction propel gaming engagement with younger gamers. A potential shift from physical to digital game purchase is being driven by these 13-34 consumers.
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