The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
This week’s Ipsos’ Core Political illustrates President Biden’s waning support among Republicans and independents on specific issues as his overall approval rating stands at 44% this week.
A recent Reuters/Ipsos poll finds that only one-quarter (25%) of Americans believe the country is headed in the right direction.
The Trusted Brand winners for Home and Family products, as well as Health and Wellness brands
Families believe in the importance of higher education, but aren’t sure they can fund college according to Sallie Mae/Ipsos polling.
Two Ipsos surveys investigate impressions of the tech sector, possible solutions to the problems the industry faces, and how partisanship impacts both.
Americans report being more likely to vote for a candidate who supports these policies.
Weariness with COVID is baked in at this point, but there is little consensus on how the nation should move forward.
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