The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
23% Will Hire Fewer Seasonal Employees This Summer, While 46% Will Not Hire Any at All
Senior Executives from Ipsos Global Operations Help Set Standard for Research on Research
Didier Truchot Joins Global Research CEOs on RFP Discussion Panel
Mary Kaye O'Brien Joins Ipsos to Lead Seattle-Based MR Practice