The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Ipsos Study Compares Differences In Opinions About Customer Service And Word Of Mouth Between Hispanic And Non-Hispanic Households
Marketers Get The Benefits Of A Full-Service, Customized, Proprietary Survey At A Greatly-Reduced Cost With Ipsos US Express Telephone And Online Polls
Confidence About Future Conditions Erodes As More Say Country On Wrong Economic Track
RBC CASH Index (Consumer Attitudes and Spending by Household)
Awareness Up By One-Third, Familiarity Doubles, But Interest Remains Flat, Ipsos-Insight Study Reveals
