The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Pessimism Clouds Formerly Sunny Southeast, Views Fall In Line With National Average
HDTV Perceptions Remain Positive Among Those Reporting Familiarity, But Many Consumers Can't Justify Replacing Their Current TVs
Strategist Arthur Eisenbach Brings Over 25 Years Of Research Experience To Leading Marketing Research Consultancy's Financial Services Practice
