The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
According to the August Reuters/Ipsos Core Political survey, Americans express divided views on the most important problem facing the country.
Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.
However, Half Say that They Have Done Holiday Shopping at the Last Minute
Other Missing Elements Include a Fair Trade-in Value; a Trustworthy Salesperson; and Low, Fair Pricing
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
Free Shipping and a Percentage Off Rank as Most Enticing Promotional Offers
Ipsos' Paul Lauzon to Present New Market Research Perspectives at December Summit in Washington
Timothy Keiningham and Team Win Next Gen Market Research's `Disruptive Innovation' Award