The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Below are five charts on the stories Americans are paying the most attention to and the stories Americans care most about
The number of workers who commute five days a week or more has risen to half (49%), according to the Ipsos Consumer Tracker
As More Americans Experiment With Digital Media, Television Peripherals Such As The Digital Video Recorder And Dedicated Game Console Are Emerging As Legitimate Competitors To The PC As The Preferred Digital Entertainment Platform In The Home
Style Conscious Businessmen With Passion For The High-Tech Possessions Also Give Work-Life Balance Top Priority
Targeted, Educational, And Sustained Advertising, Strong In-Store Support, And Realistic Expectations Key To Success For High-Investment Or New-To-The-World Products, Says Article From Ipsos Vantis
Mobile Phones Poised To Overtake The PC As The Dominate Internet Platform In Some Markets, According To Ipsos Insight's Latest The Face of the Web Study