The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
With Growing Appetite for Longer Form Online Video Content, Consumers Show Interest in Monthly Subscription-based Models for Online Streams
Ipsos/MS&L Survey Uncovers Drivers of Digital Influence and Reveals How Information Is Shared Online
Family Is Seen as Being Most Rewarding and Most Appreciative
Ipsos Healthcare Researchers to Share New Modeling Techniques at Industry Conference
Expectations for the Future Return to Negative Territory
