The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
As fall officially gets underway, many Americans are looking forward to decorating their home for Halloween, among other autumnal activities on the docket for the season.
Coronavirus remains the top global concern after 18 months of tracking during the pandemic.
One in four unvaccinated Americans now say they plan to get the coronavirus vaccine – a huge jump from earlier this month.
It’s not always about COVID or hyper-partisanship.
The economy and public health remain Americans' most important issues as President Biden's approval rating remains at 44%
Six in ten believe that businesses should be allowed to reopen even if the pandemic is still not fully contained
