The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
TEMPO Digital Music Discovery & Purchase Process Study from Ipsos Reveals Emerging Changes within the Category Signs Continue to Point to a Maturing Fee-Based Market
Obama and Doctors Most Trusted in Healthcare Debate; Cost Control and Expanded Coverage Equally Important
For the First Time since February, a Majority of Americans Say the Country Is on the Wrong Track
Declining expectations for the future drive drop in confidence
Ipsos Knowledge Summit to Offer the Latest Insight in Research Leadership
Global Consumers Crave Innovative CPG Products
Study Shows Over 7 in 10 Physicians Use Supplements; Nearly 8 in 10 Recommend Supplements to Their Patients
