The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Lieberman, Kerry, And Now Gephardt In The Top Tier For Democratic Presidential Nomination
An Estimated 26 million Americans Have Burned Rather Than Bought Music Quarterly Digital Music Study, TEMPO: Keeping Pace with Digital Music Behavior, Reveals Growth Among Teens
Newer Ad Campaigns Most Effective, Ipsos PharmTrends Shows
2002 Revenues Up 12.1% at 538.5 million euros Organic Growth: 8.0%
Consumers Embrace Downloading Digital Music And Pictures, Too, Ipsos Study Shows
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Few citizens want leaders to further back American positions, Ipsos survey shows