The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
The mid-November Reuters/Ipsos Core Political shows that Americans are concerned with the economy, followed by political extremism and immigration. About two in three Americans believe the country is headed off on the wrong track.
10 December 2024
Time
10amPT/1pmET
Below are five charts on five key trends in public opinions that proved more impactful than not over the past year
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