The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
One in four Americans have boycotted a company due to politics in the past month
New USA Today/Ipsos poll shows most Americans see FEMA’s role as very necessary; a plurality expect the federal response to a disaster like Katrina would be worse today
Many Worry that Ethanol Subsidies Lead to Higher Food Prices
New brand research tool receives the "2009 Innovation Award"
Ipsos Understanding UnLtd. Launches New QualSpace(TM) Research Solution
However, Dire Predictions are Down and Optimism is Up
When on Vacation, Americans Are Most Likely to Want Rachel Ray to Be the Celebrity Chef in the Kitchen
Over Half Already Feel that Their Funding Is Insufficient, and Roughly a Quarter of Departments Say They Are Lacking Adequate Equipment and Training
Industry Response Was Immediate and Consumer-Friendly
