The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Americans, Including Millennials Believe Traditional Services Provides Better Overall Experience Than Sharing Economy
Nine in Ten Would Give up Brunch for a Month to Afford a Weekend Away with Friends
President Trump’s approval stands at 43% among all American adults as Attorney General Jeff Sessions continues to top the Reuters/Ipsos Wh’Exit poll.
Lack of Information Security Training & Increased Workplace Mobility Contributing to Gaps in Data Protection & Security
June's Global Consumer Confidence Index shows steadiness after a three-month drop of just 0.1 points.
An Ipsos/Daily Beast poll
Most Americans and Canadians support participation in NAFTA; Canadians see more benefit for their country
Two Thirds Would Remain in the U.S. if They Could do it all Over Again