The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Coronavirus cases may be cresting, but inflation isn't. Here's how American consumers are dealing with it all.
Recent rise in concern about Covid following the spread of Omicron continues in 2022. Inflation hits record levels of concern according to this month's What Worries the World survey.
New Knight Foundation/Ipsos survey finds that when given a choice between campuses allowing all form of speech or limiting speech that could be considered offensive or biased, a majority of college students opt for allowing all types of speech
Lack of job-ready digital talent impacting businesses
A majority of those aware feel excited or curious about the metaverse.
22 February 2022
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New Ipsos survey finds employed job seekers are more likely to feel lonely and excluded in their current role