The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Ashley Hoskinson Joins Ipsos MediaCT's Business Development Team
New Research from Ipsos MediaCT Helps Brands Connect with Coveted Segment
...But Three in Four (64%) Agree It Is Often Impossible To Tell the Difference Between Imitation and Authentic Products
Clothing Retailers Can Leverage Online Presence to Increase In Store Traffic
Unemployment (45%), Corruption (35%), Poverty (34%) and Crime (31%) Also Top the List
Overall Summer Vacation Spending Reaches Five Year High