The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Kevin Thompson Joins Ipsos' U.S. Media, Content & Technology Research Team
Citizens in 24 Countries Assess the Most Worrying Issues, Direction and Satisfaction in their Country Today
Four in Five Spend Their Own Money Purchasing Supplies or Equipment for their Department
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
Omnibus Division Targets Wireless Users for a More Representative Sample
Just One in Ten Consider Age of Their Pet as the Most Important Factor
Awareness of Various Celebrities and Public Figures is Higher Among Internet Super Users