The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).
Findings of a new Ipsos poll offered exclusively to Axios on the importance of anti-smoking campaigns and whether Americans feel these campaigns should be strengthened or weakened
Ipsos Research Shows the New Kindle Fire is Not Apple's iPad, But It's No Slouch
However, Half Say that They Have Done Holiday Shopping at the Last Minute
Other Missing Elements Include a Fair Trade-in Value; a Trustworthy Salesperson; and Low, Fair Pricing
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
Free Shipping and a Percentage Off Rank as Most Enticing Promotional Offers
Ipsos' Paul Lauzon to Present New Market Research Perspectives at December Summit in Washington