The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Pessimism Clouds Formerly Sunny Southeast, Views Fall In Line With National Average
HDTV Perceptions Remain Positive Among Those Reporting Familiarity, But Many Consumers Can't Justify Replacing Their Current TVs
Strategist Arthur Eisenbach Brings Over 25 Years Of Research Experience To Leading Marketing Research Consultancy's Financial Services Practice
