The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Five charts on what issues Americans feel are the primary issues facing the country
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
34% of Americans say that in the past six months they have postponed or skipped a big-ticket product purchase.
As 2023 draws to a close, the polycrisis grinds on. Each component – political uncertainty, climate change, and war to name just a few – has arguably worsened.
Sentiment is down significantly in both Israel and South Africa
Ipsos survey for the Halifax International Security Forum finds natural disasters are increasingly believed by global citizens to be a leading threat
Ipsos survey for Halifax International Security Forum finds 70% of people, on average, across 30 countries expect in the next 25 years we could see another world conflict involving superpowers similar to World Wars I & II
Yet, only 43% of respondents are confident in their government’s ability to respond to such a threat.
Below are five charts on opinion about Ukraine and Israel, the generational differences that divide Americans, and the role the economy plays in shaping views toward U.S. involvement