The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Research Company's North America Headquarters Relocates to New York's Time-Life Building
Lorraine Hadfield to Lead Newly Formed U.S. Audience Measurement Division
Public Interest and Acceptance Builds, Raises Potential for New Sources of Entertainment and Revenue
Support Among NATO Countries Mixed (57%)
Half of Americans Have Cut Back or Cancelled Vacation Plans Due to High Gas Prices
Protein, Minerals, Fiber, Omega 3 and Antioxidants Less Important
