The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Exclusive study will evaluate and rank how leading convenience store and travel center brands perform against customer expectations
President's Approval Rating Remains Steady, but Congress' Plunges; Attitudes on Health Care Reform Have Become Entrenched
Few Take Their Taxes into Account When Facing Major Milestones; Many Do Not Realize the Impact These Events Can Have on Their Returns
But Men and Women Don't Agree On Whether Good Sleep (53% women; 38% men) or Good Sex (48% men; 32% women) is more Important to Them
Poll details high level of passion fans have for the sport and the great lengths they go to support their favorite team
Bruce Corner Joins Ipsos Loyalty's U.S. Team