The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
The ARF Names John Hallward of Ipsos ASI as Recipient of 2008 Great Mind Award
Amaury de Condй To Lead Ipsos Marketing Consumer Goods' Global Product Center
Global Research Company Acquires Forward Research, Inc. Of Saint Louis; Expands Agriculture And Animal Health Research Practice
4th Annual TEMPO Digital Music Brandscape Study From Ipsos Reveals Emerging Changes Within The Category Discount Multi-Track Bundles Present Untapped Opportunity
The Ipsos Vantis Team Tests Concept Number 10,000