The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Consumers Obtain Information from Websites, but Express Themselves on Facebook
Senate: Crist 30%, Rubio 27%, Meek 15%... Undecided 23% Governor: McCollum 34%, Sink 32%... Undecided 26%
In Upcoming Midterm Elections, 45% of Registered Voters Plan to Cast Their Ballot for a Democrat vs. 42% for a Republican
According to findings from Ipsos OTX MediaCT's LMX MOTION study, streaming, downloading and kiosk rentals are joining pay-per-view as the fastest and cheapest ways to watch movies
Same Proportion Would Support the Same Law in their Own State
Need for Information Is the Top Reason for Not Doing
Six in Ten See Offshore Drilling as Necessary to Reduce Dependence on Foreign Oil
TV Dailies Marks 250 Weeks of Measuring Programming Success
