The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Five charts on what issues Americans feel are the primary issues facing the country
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
For the second year in a row, younger Americans are the only age group planning to spend more this holiday season than last year, according to the Ipsos Consumer Tracker.
People say it's important to support locally owned stores — but they also plan to shop mostly online this holiday season, according to the Ipsos Consumer Tracker.
When it comes to their attitudes and expectations around data privacy, most Americans already expect the worst, according to the Ipsos Consumer Tracker.
The cost of housing has come up frequently on the 2024 campaign trail. The Ipsos Consumer Tracker takes a closer look at what Americans think.
Have Americans' housing preferences shifted since 2017? One pandemic and a few housing market cycles later, the answer is: not much, according to the Ipsos Consumer Tracker.
Below are five charts on how news source affects Americans’ views on the issues and how this might affect the 2024 election
