The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Respondents in 15 Countries Who are in a Relationship are More Likely to Say They are Happy (78%) Than Those Not (67%); They Are Also More Likely to Rate Their Current Financial Situation as Strong (29%) Than Those Not (21%)
Ipsos and mTAB Collaborate for Deeper Insights and Greater Impact on America's Affluent
One Quarter of Prime-Time Viewers Aged 18-49 Have Cut Back on TV Service Subscriptions