The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
New Global Ipsos study confirms a long-term decline in the percentage of adults who consider themselves happy
Quality Workplace Training Leads to Improved Engagement and Job Positivity, But Opportunities and Effectiveness Vary Considerably
Among the several issues Reuters/Ipsos tracks, President Trump's handling of jobs and the economy receive the highest approval ratings, while Americans are critical of his handling of the environment and Russia.
Experienced New Hires Continue Ipsos West Coast Content Business Build, Affirm Ipsos Position as Industry Leader in Content Insights and Strategy Activation
A new Reuters/Ipsos Poll shows Democrats’ attitudes towards race are changing.
One in five say the responsibility to reduce packaging falls on the company that produces the goods
Americans’ perceptions of Congress continue to be very weak, with just over a quarter of Americans approving of the legislature’s performance.