The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Half of Americans Have Cut Back or Cancelled Vacation Plans Due to High Gas Prices
Protein, Minerals, Fiber, Omega 3 and Antioxidants Less Important
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
Global Citizens in 24 Countries Assess the Website and its Actions
Belief in Supreme Being(s) and Afterlife Accepted By Half (51%) of Citizens in 23 Country Survey, But Only 28% Are `Creationists'
Oscar Broadcast Research Nabs Ipsos and Lumi Inaugural MRC Award
Nomination Recognizes Experimental Appcast Work with Lumi Mobile
