The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Hyper growth a thing of the past
Japanese least satisfied and see no improvement in the near future
Majorities in 19 Countries Feel Food Less Safe than a Decade Ago - Ipsos-Reid Study
Internet Video: A Guy Thing, Mostly -- Ipsos-Reid Study
Young People Window Shop more than they Buy Online, Survey Shows
Research Reveals How Digital TV Changes Viewing Behavior
New research seems to indicate Internet economy heading into a "seventh inning stretch"
Young people's chat room usage and behavior - Ipsos-Reid's survey, The Face of the Web: Youth